The goal is for all spectators to see the board through the eyes of the surfers, to amplify a message of urgency and possibility regarding the well-being of the ocean. As our ocean faces increasing threats and surfing continues to grow, we, as surfers, have a responsibility to protect it and prevent further beach pollution from cigarette butts.

Project worked with my friend and renowned Shaper, Surfer and Surfing Pioneer PAPAYA (Jaime Delgado)

“The Ciggy Board represents taking a problem and discovering how you can be part of the solution, but enjoying that process” - Jack Johnson